These Iconic Logos Did Not Look Like This Before

DuPont is one of the world’s biggest chemical companies

This is one of the world’s most well-known logos. Many people have seen the logo at least once, even if they are unsure about what it signifies. Despite the popularity of the logo’s simple design, the company decided that it was time to rebrand and locate a new version.

Courtesy of DuPont

The DuPont oval was inspired by the ship that carried the du Pont family from France to the United States in 1800. The DuPont logo from 2018 has the same red and white color scheme as the original one. The oval framing is gone, and the two portions of the inscription are now inscribed as one word.

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