These Iconic Logos Did Not Look Like This Before

This is the new design of The Guardian newspaper’s logo

The Guardian is one of the top news organizations in the world. The British daily newspaper’s current period began in 1959 when its original name, The Manchester Guardian, was simplified to The Guardian. They determined that their colored logo needed to be changed so that their users would focus more on the content. They introduced a new design written entirely in black, making it simpler to read and understand.

Courtesy of The Guardian

Their font remained the same, but the layout changed slightly. The new version looks simpler and more modern. The Guardian has no shareholders and is not owned by a billionaire. It is driven by the desire to create high-impact global reporting that is never influenced by commercial or political interests.

Sign up for Our Newsletter

Related Posts