These Iconic Logos Did Not Look Like This Before

The logo of FedEx has a hidden meaning

Federal Express is a courier and postal business that is well known for its transportation services worldwide. In 1970, they used a simple font captured in a rectangle and split by two colors as their logo. The current FedEx logo is famous for its perplexing optical illusion, and there is a white arrow between the letters E and X.

Courtesy of FedEx

This represents speed, accuracy, striving for excellence, and sticking to one’s aims. Although the old logo does not look bad at all, the new one is far superior. They have changed the name to FedEx, which is a lot easier for people to remember and has helped them gain popularity.

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