A little girl wrote to Sainsbury’s to suggest a name change for their bread
There is something particularly endearing about writing someone a physical letter. They feel as weightier than a simple tweet or Facebook post. This little girl wrote to the supermarket chain Sainsbury’s to find out why they called a certain product “tiger bread” instead of “giraffe bread.”
The best part is that Sainsbury’s wrote her back. Because of the girl’s letter, they actually renamed their bread “giraffe bread.” We are sure that the little girl was extremely excited by how much traction her message got.
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