Jeffree Star Cosmetics by Jeffree Star
Jeffree Star Cosmetics is a beauty brand based in the United States created by internet personality Jeffree Star. Jeffree claims to have put his entire life savings into the company’s makeup collection, which began with three liquid lipstick shades in 2014. The corporation is expected to make a profit of $100 million yearly, and all of the goods are cruelty-free and vegan.
Star and his business partner Jeff Cohen are co-owners of the company, and the idea for the company came up in 2013. He then decided to give up his music profession to devote his full attention to the company. The website features clothing, makeup products like eyeshadow and periwinkle mascara, and skincare like lip masks and balm cleansers.
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